I loved this when staying in a Travelodge, what a great initiative to teach customers lifesaving skills. A simple sticker which is so cost effective and placed on a mirror which people stand in front of often might save a life...
Would love to bring this simple idea to part of my campaigns. What is going to make people download my App and using it within there day to day schedule. How am I going to remind people to use it? How will get people to be interested and want to find out more?
A sticker which has sparked so many ideas and given me lots of inspiration to further develop campaigns to raise awareness and importance of my project.
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